{"id":3058,"date":"2026-01-26T11:56:35","date_gmt":"2026-01-26T14:56:35","guid":{"rendered":"https:\/\/heyitsgiselle.com\/?page_id=3058"},"modified":"2026-02-07T15:28:06","modified_gmt":"2026-02-07T18:28:06","slug":"cs-estacionate","status":"publish","type":"page","link":"https:\/\/heyitsgiselle.com\/en\/cs-estacionate\/","title":{"rendered":"Caso de estudio: Estacionate Parking App"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"3058\" class=\"elementor elementor-3058\">\n\t\t\t\t<div class=\"elementor-element elementor-element-588ee0d e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"588ee0d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_bottom&quot;:&quot;waves&quot;}\">\n\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" 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elementor-element-0f8c486 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"0f8c486\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-23ee9f7 elementor-widget elementor-widget-heading\" data-id=\"23ee9f7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Parking has never been so easy<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-49cffbf e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"49cffbf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9eb5b21 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4.688v14.625A4.687 4.687 0 0 1 19.313 24H4.688A4.687 4.687 0 0 1 0 19.313V4.688A4.687 4.687 0 0 1 4.688 0h14.625A4.687 4.687 0 0 1 24 4.688m-9.763 10.49c0-.168-.045-.346-.111-.48l-2.704-6.054c-.179-.425-.447-.626-.815-.626s-.625.201-.816.626l-2.69 6.054a1.1 1.1 0 0 0-.113.48c0 .414.358.759.815.759.37 0 .67-.212.805-.536L9.1 14.24h3.027l.492 1.161a.84.84 0 0 0 .804.536c.457 0 .815-.346.815-.76M17.012 8.9a.865.865 0 0 0-.848-.86c-.47 0-.86.402-.86.86v6.222c0 .457.402.86.86.86s.848-.403.848-.86z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-45755ff e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"45755ff\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-13fd6c8 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"13fd6c8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5848e24 elementor-widget elementor-widget-text-editor\" data-id=\"5848e24\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Haven\u2019t you noticed that getting around the country\u2019s streets is becoming increasingly difficult\u2014more congestion, more restrictions?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a55ee03 elementor-widget elementor-widget-text-editor\" data-id=\"a55ee03\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Unfortunately, this is to be expected. In Argentina alone, more than 14 million cars are currently on the road every day. As a result, the main issue becomes evident when trying to find a place to park\u2014especially on public streets.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-939bdee elementor-widget elementor-widget-text-editor\" data-id=\"939bdee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>And what if we also add the number of private parking facilities that take advantage of the situation by excessively increasing their prices?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b79fd4 elementor-widget elementor-widget-text-editor\" data-id=\"8b79fd4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Parking is becoming more and more difficult and, at times, almost impossible\u2014turning frustration and stress into recurring problems.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f5981e4 elementor-widget elementor-widget-text-editor\" data-id=\"f5981e4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tThis is why ESTACIONATE was created: a tool designed to make this task easier and to offer safe, reliable alternatives for leaving your car. The app helps you find available parking spots\u2014both public and private\u2014quickly, comfortably, and securely.\nYou can optimize your time with up-to-date information on private parking facilities and public spaces, avoiding unnecessary expenses and fines. ESTACIONATE also provides reminders for location, time, and costs associated with the selected parking options.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-09c7240 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"09c7240\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b92a66a e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"b92a66a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7c13f02 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"7c13f02\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8e75660 elementor-widget elementor-widget-text-editor\" data-id=\"8e75660\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Would you like to have all this information in the palm of your hand?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-34bfe2c elementor-widget elementor-widget-text-editor\" data-id=\"34bfe2c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>ESTACIONATE is the app for you.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f46cd30 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"f46cd30\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-2928442 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"2928442\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4308fbf elementor-widget elementor-widget-heading\" data-id=\"4308fbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Design methodology<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c222476 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"c222476\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-ded7353 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"ded7353\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-03fc275 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"03fc275\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Creative process<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b6967d2 premium-header-block premium-header-inline premium-lq__none premium-box-lq__none elementor-widget elementor-widget-premium-addon-dual-header\" data-id=\"b6967d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"premium-addon-dual-header.default\">\n\t\t\t\t\t\n\t\t<div class=\"elementor-widget-container\">\n\t\t<div class=\"premium-dual-header-wrapper\">\n\t\t\t\t\t<h5 class=\"premium-dual-header-first-header\"><span class=\"premium-dual-header-first-span\">Design <\/span><span class=\"premium-dual-header-second-header\">Thinking<\/span><\/h5> \t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-41fbeef elementor-widget elementor-widget-image\" data-id=\"41fbeef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"153\" src=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/procesodisenoapp-1024x153.png\" class=\"attachment-large size-large wp-image-3068\" alt=\"\" srcset=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/procesodisenoapp-1024x153.png 1024w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/procesodisenoapp-300x45.png 300w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/procesodisenoapp-768x115.png 768w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/procesodisenoapp-18x3.png 18w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/procesodisenoapp.png 1190w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-689d0d5 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"689d0d5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d4dde31 elementor-widget elementor-widget-heading\" data-id=\"d4dde31\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Context<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9379461 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"9379461\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e5cbd85 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"e5cbd85\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-491857b elementor-widget elementor-widget-heading\" data-id=\"491857b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">PROBLEM<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-555b222 elementor-widget elementor-widget-text-editor\" data-id=\"555b222\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Argentina has a total of 14,840,010 cars currently circulating on its streets. The main consequence of this situation is the difficulty of finding parking spaces\u2014especially on public roads. <br \/>This task has become increasingly challenging and, at times, almost impossible, turning frustration and stress into recurring issues. To this problem, we must add private parking facilities that take advantage of the situation by excessively increasing their prices.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8388ece e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"8388ece\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1be6931 elementor-widget elementor-widget-heading\" data-id=\"1be6931\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">OBJETIVE<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-850f0f5 elementor-widget elementor-widget-text-editor\" data-id=\"850f0f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The main objective is to help users find a place to park while providing comfort and safety. <br \/>The goal is also to optimize their time and allow them to remember where they parked their vehicle, avoiding unnecessary expenses and fines, and reducing stress and frustration.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-35fa0cd e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"35fa0cd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-036aa67 elementor-widget elementor-widget-heading\" data-id=\"036aa67\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">SOLUTION<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7632512 elementor-widget elementor-widget-text-editor\" data-id=\"7632512\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>An application designed to simplify the task of finding available parking spaces, both public and private. The app provides information about private parking facilities (availability, pricing, etc.) and indicates where street parking is allowed by marking available spaces and offering safe, low-risk alternatives to avoid fines.\nIt also includes information related to traffic, congestion, and any relevant circulation issues.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2341e23 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"2341e23\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3bde0e4 elementor-widget elementor-widget-heading\" data-id=\"3bde0e4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">User Personas<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8825349 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"8825349\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f99275 elementor-widget elementor-widget-text-editor\" data-id=\"9f99275\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Quantitative interviews were conducted to define the user archetype. Based on this research, the application\u2019s development focuses on addressing users\u2019 real needs.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8be4e14 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"8be4e14\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1336\" height=\"2560\" src=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/upapp-scaled.png\" class=\"attachment-full size-full wp-image-3080\" alt=\"\" srcset=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/upapp-scaled.png 1336w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/upapp-157x300.png 157w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/upapp-534x1024.png 534w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/upapp-768x1472.png 768w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/upapp-801x1536.png 801w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/upapp-1069x2048.png 1069w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/upapp-6x12.png 6w\" sizes=\"(max-width: 1336px) 100vw, 1336px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7d1b75b e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"7d1b75b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-16bd587 elementor-widget elementor-widget-heading\" data-id=\"16bd587\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">M.V.P<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-73f51cd elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"73f51cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a93a31 elementor-widget elementor-widget-text-editor\" data-id=\"1a93a31\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>Minimum Viable Product.<\/strong> Developed to validate the project idea and determine the core features of the prototype.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7b4bcce e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"7b4bcce\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-43b42e1 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"43b42e1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-30f6755 elementor-widget elementor-widget-text-editor\" data-id=\"30f6755\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>\u201cHappy Path\u201d<\/strong><br \/>This represents the user journey from the moment they enter the app until they find a place to park.\nThe user registers or logs in and, from the Home screen, chooses whether to park on the street or in a private parking facility. They select a location, head to their destination, and mark the spot as \u201cOccupied\u201d for street parking or \u201cReserved\u201d for a private parking space. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1cfa59e e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"1cfa59e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-443803d e-grid e-con-full wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"443803d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e3b9d74 elementor-view-framed elementor-shape-circle elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"e3b9d74\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-star\" viewbox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M259.3 17.8L194 150.2 47.9 171.5c-26.2 3.8-36.7 36.1-17.7 54.6l105.7 103-25 145.5c-4.5 26.3 23.2 46 46.4 33.7L288 439.6l130.7 68.7c23.2 12.2 50.9-7.4 46.4-33.7l-25-145.5 105.7-103c19-18.5 8.5-50.8-17.7-54.6L382 150.2 316.7 17.8c-11.7-23.6-45.6-23.9-57.4 0z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h6 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tMap\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h6>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c8195d6 elementor-view-framed elementor-shape-circle elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"c8195d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-star\" viewbox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M259.3 17.8L194 150.2 47.9 171.5c-26.2 3.8-36.7 36.1-17.7 54.6l105.7 103-25 145.5c-4.5 26.3 23.2 46 46.4 33.7L288 439.6l130.7 68.7c23.2 12.2 50.9-7.4 46.4-33.7l-25-145.5 105.7-103c19-18.5 8.5-50.8-17.7-54.6L382 150.2 316.7 17.8c-11.7-23.6-45.6-23.9-57.4 0z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h6 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tLocations\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h6>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1648577 elementor-view-framed elementor-shape-circle elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"1648577\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-star\" viewbox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M259.3 17.8L194 150.2 47.9 171.5c-26.2 3.8-36.7 36.1-17.7 54.6l105.7 103-25 145.5c-4.5 26.3 23.2 46 46.4 33.7L288 439.6l130.7 68.7c23.2 12.2 50.9-7.4 46.4-33.7l-25-145.5 105.7-103c19-18.5 8.5-50.8-17.7-54.6L382 150.2 316.7 17.8c-11.7-23.6-45.6-23.9-57.4 0z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h6 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tGPS\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h6>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0ec9d52 elementor-view-framed elementor-shape-circle elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"0ec9d52\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-star\" viewbox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M259.3 17.8L194 150.2 47.9 171.5c-26.2 3.8-36.7 36.1-17.7 54.6l105.7 103-25 145.5c-4.5 26.3 23.2 46 46.4 33.7L288 439.6l130.7 68.7c23.2 12.2 50.9-7.4 46.4-33.7l-25-145.5 105.7-103c19-18.5 8.5-50.8-17.7-54.6L382 150.2 316.7 17.8c-11.7-23.6-45.6-23.9-57.4 0z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h6 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tParking garages\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h6>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-719dfbb elementor-view-framed elementor-shape-circle elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"719dfbb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-star\" viewbox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M259.3 17.8L194 150.2 47.9 171.5c-26.2 3.8-36.7 36.1-17.7 54.6l105.7 103-25 145.5c-4.5 26.3 23.2 46 46.4 33.7L288 439.6l130.7 68.7c23.2 12.2 50.9-7.4 46.4-33.7l-25-145.5 105.7-103c19-18.5 8.5-50.8-17.7-54.6L382 150.2 316.7 17.8c-11.7-23.6-45.6-23.9-57.4 0z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h6 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tReservations\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h6>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-134b068 elementor-view-framed elementor-shape-circle elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"134b068\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-star\" viewbox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M259.3 17.8L194 150.2 47.9 171.5c-26.2 3.8-36.7 36.1-17.7 54.6l105.7 103-25 145.5c-4.5 26.3 23.2 46 46.4 33.7L288 439.6l130.7 68.7c23.2 12.2 50.9-7.4 46.4-33.7l-25-145.5 105.7-103c19-18.5 8.5-50.8-17.7-54.6L382 150.2 316.7 17.8c-11.7-23.6-45.6-23.9-57.4 0z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h6 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tPayments\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h6>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fcf3430 elementor-view-framed elementor-shape-circle elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"fcf3430\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-star\" viewbox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M259.3 17.8L194 150.2 47.9 171.5c-26.2 3.8-36.7 36.1-17.7 54.6l105.7 103-25 145.5c-4.5 26.3 23.2 46 46.4 33.7L288 439.6l130.7 68.7c23.2 12.2 50.9-7.4 46.4-33.7l-25-145.5 105.7-103c19-18.5 8.5-50.8-17.7-54.6L382 150.2 316.7 17.8c-11.7-23.6-45.6-23.9-57.4 0z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h6 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tProfile\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h6>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d2fb59d elementor-view-framed elementor-shape-circle elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"d2fb59d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-star\" viewbox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M259.3 17.8L194 150.2 47.9 171.5c-26.2 3.8-36.7 36.1-17.7 54.6l105.7 103-25 145.5c-4.5 26.3 23.2 46 46.4 33.7L288 439.6l130.7 68.7c23.2 12.2 50.9-7.4 46.4-33.7l-25-145.5 105.7-103c19-18.5 8.5-50.8-17.7-54.6L382 150.2 316.7 17.8c-11.7-23.6-45.6-23.9-57.4 0z\"><\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h6 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tFavorites\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h6>\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6eba716 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"6eba716\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9cbdbe5 elementor-widget elementor-widget-heading\" data-id=\"9cbdbe5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">P.O.V<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dc9c438 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"dc9c438\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-67bb5c7 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"67bb5c7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-25109ef elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"25109ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Georgina is a photographer living in Buenos Aires. She often drives long distances to reach locations for her photo shoots, so she needs an easy way to find safe and\/or affordable parking spots. She loses a lot of valuable time searching for parking, and since she is unfamiliar with the areas where she works, she worries about her car\u2019s safety or ends up spending too much on private parking.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0280152 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"0280152\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-383acb8 elementor-widget elementor-widget-heading\" data-id=\"383acb8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Point of view<\/p>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-538ce28 elementor-widget elementor-widget-text-editor\" data-id=\"538ce28\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul><li>Who is the user?<\/li><li>What do they need?<\/li><li>Why?<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ccd9841 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"ccd9841\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;shape_divider_top&quot;:&quot;curve&quot;,&quot;shape_divider_bottom&quot;:&quot;waves&quot;}\">\n\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n    <path class=\"elementor-shape-fill\" d=\"M1000,4.3V0H0v4.3C0.9,23.1,126.7,99.2,500,100S1000,22.7,1000,4.3z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M421.9,6.5c22.6-2.5,51.5,0.4,75.5,5.3c23.6,4.9,70.9,23.5,100.5,35.7c75.8,32.2,133.7,44.5,192.6,49.7\tc23.6,2.1,48.7,3.5,103.4-2.5c54.7-6,106.2-25.6,106.2-25.6V0H0v30.3c0,0,72,32.6,158.4,30.5c39.2-0.7,92.8-6.7,134-22.4\tc21.2-8.1,52.2-18.2,79.7-24.2C399.3,7.9,411.6,7.5,421.9,6.5z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8f8c4f1 elementor-widget elementor-widget-heading\" data-id=\"8f8c4f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Information architecture<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-05ffda7 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"05ffda7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15b1591 elementor-widget elementor-widget-text-editor\" data-id=\"15b1591\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Organizing, prioritizing, and structuring interface content to facilitate information comprehension and support the tasks users need to complete.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ba3110 elementor-widget elementor-widget-image\" data-id=\"6ba3110\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/arquitecturaapp-1024x683.png\" class=\"attachment-large size-large wp-image-3096\" alt=\"\" srcset=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/arquitecturaapp-1024x683.png 1024w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/arquitecturaapp-300x200.png 300w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/arquitecturaapp-768x512.png 768w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/arquitecturaapp-18x12.png 18w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/arquitecturaapp.png 1221w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ce36c72 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"ce36c72\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d4b2e1e elementor-widget elementor-widget-heading\" data-id=\"d4b2e1e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">User Flow<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1983dff elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"1983dff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-13f6caa e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"13f6caa\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2adcb24 elementor-widget elementor-widget-text-editor\" data-id=\"2adcb24\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Giorgina is using the app for the first time and wants to find a parking spot.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-abe5c52 elementor-widget elementor-widget-image\" data-id=\"abe5c52\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"280\" src=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/ufapp-03-1024x280.png\" class=\"attachment-large size-large wp-image-3104\" alt=\"\" srcset=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/ufapp-03-1024x280.png 1024w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/ufapp-03-300x82.png 300w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/ufapp-03-768x210.png 768w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/ufapp-03-18x5.png 18w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/ufapp-03.png 1276w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0c8c404 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"0c8c404\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3e35ccc elementor-widget elementor-widget-heading\" data-id=\"3e35ccc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Wireframes evolution<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ce0d820 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"ce0d820\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-df3a125 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"df3a125\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f3ec3f0 elementor-widget elementor-widget-image\" data-id=\"f3ec3f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"853\" src=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wireframes-bocetos-scaled.png\" class=\"attachment-full size-full wp-image-3111\" alt=\"\" srcset=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wireframes-bocetos-scaled.png 2560w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wireframes-bocetos-300x100.png 300w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wireframes-bocetos-1024x341.png 1024w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wireframes-bocetos-768x256.png 768w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wireframes-bocetos-1536x512.png 1536w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wireframes-bocetos-2048x682.png 2048w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wireframes-bocetos-18x6.png 18w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aad96ce elementor-widget elementor-widget-heading\" data-id=\"aad96ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Hand-drawn wireframes<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-919bd68 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"919bd68\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9210065 elementor-widget elementor-widget-heading\" data-id=\"9210065\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Digital wireframes | Low \/ medium fidelity<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d6b35ba elementor-widget elementor-widget-image\" data-id=\"d6b35ba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"878\" src=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wireframa-baja-scaled.png\" class=\"attachment-full size-full wp-image-3109\" alt=\"\" srcset=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wireframa-baja-scaled.png 2560w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wireframa-baja-300x103.png 300w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wireframa-baja-1024x351.png 1024w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wireframa-baja-768x263.png 768w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wireframa-baja-1536x527.png 1536w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wireframa-baja-2048x703.png 2048w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wireframa-baja-18x6.png 18w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ebc1a5f e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"ebc1a5f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7c99ed4 elementor-widget elementor-widget-image\" data-id=\"7c99ed4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"984\" src=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wireframa-grillas-scaled.png\" class=\"attachment-full size-full wp-image-3108\" alt=\"\" srcset=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wireframa-grillas-scaled.png 2560w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wireframa-grillas-300x115.png 300w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wireframa-grillas-1024x394.png 1024w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wireframa-grillas-768x295.png 768w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wireframa-grillas-1536x590.png 1536w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wireframa-grillas-2048x787.png 2048w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wireframa-grillas-18x7.png 18w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8caf9fd elementor-widget elementor-widget-heading\" data-id=\"8caf9fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Digital wireframes | Design patterns<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7d82d23 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"7d82d23\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dafc77c elementor-widget elementor-widget-heading\" data-id=\"dafc77c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">Digital wireframes | High fidelity<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-325c320 elementor-widget elementor-widget-image\" data-id=\"325c320\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1023\" src=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wirwframe-alta-scaled.png\" class=\"attachment-full size-full wp-image-3110\" alt=\"\" srcset=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wirwframe-alta-scaled.png 2560w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wirwframe-alta-300x120.png 300w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wirwframe-alta-1024x409.png 1024w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wirwframe-alta-768x307.png 768w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wirwframe-alta-1536x614.png 1536w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wirwframe-alta-2048x819.png 2048w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/wirwframe-alta-18x7.png 18w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5c07037 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"5c07037\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9d6e84d elementor-widget elementor-widget-heading\" data-id=\"9d6e84d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Usability testing<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dfed6ec elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"dfed6ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-467f551 elementor-widget elementor-widget-text-editor\" data-id=\"467f551\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Usability testing was conducted on the interactive prototype with five participants who matched the user profile: people who drive regularly and report difficulties when trying to find parking.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6bde258 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"6bde258\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e23f6d7 elementor-widget elementor-widget-image\" data-id=\"e23f6d7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"699\" height=\"570\" src=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/ilustracion2app.png\" class=\"attachment-large size-large wp-image-3116\" alt=\"\" srcset=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/ilustracion2app.png 699w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/ilustracion2app-300x245.png 300w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/ilustracion2app-15x12.png 15w\" sizes=\"(max-width: 699px) 100vw, 699px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3bb2e93 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"3bb2e93\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d39475d elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"d39475d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Scenario<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a74a7c3 elementor-widget elementor-widget-text-editor\" data-id=\"a74a7c3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>You are driving with a friend\/partner on a Saturday night. You arrive at your destination but cannot immediately find a place to park. Driving around searching for a spot feels tedious, and you are also wasting time checking multiple parking garages to see if they still have availability.\nsThe person with you, noticing the situation, remembers an app that was recommended for cases like this\u2014one that provides available street parking locations as well as nearby private parking availability, along with all the necessary information.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f04bf1d elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"f04bf1d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Tasks<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-81667a9 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"81667a9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul><li>Register in the app<\/li><li>Find street parking<\/li><li>Find parking in private garages<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8f84d54 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"8f84d54\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-88e76ce elementor-widget elementor-widget-text-editor\" data-id=\"88e76ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>What worked<\/strong><\/p><ul><li>Simple login and registration process<\/li><li>Intuitive application<\/li><li>All users found the content they expectedAll users found the content they expected<\/li><li>4 out of 5 users completed all tasks correctly and with ease<\/li><li>All users agreed they would use the app in their daily lives and would recommend it<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bdc6baf elementor-widget elementor-widget-text-editor\" data-id=\"bdc6baf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>What didn\u2019t work<\/strong><\/p><ul><li>Account linking<br \/>Scroll behavior on some screens<\/li><li>Confusing navigation for finding street parking (icons)<\/li><li>Street parking functionality was not clearly understood<\/li><li>Payment options for private garage reservations need adjustment<\/li><li>The summary and post-reservation flow for private garages needs improvement<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0b4ec33 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"0b4ec33\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ba1d064 elementor-widget elementor-widget-heading\" data-id=\"ba1d064\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Recommendations<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f4d4a0f elementor-widget elementor-widget-text-editor\" data-id=\"f4d4a0f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul><li>Add account linking options to speed up the registration process<\/li><li>Remove the requirement to complete the profile immediately after registration, based on user preference<\/li><li>Update the \u201cavailable spots\u201d icons on the Home screen for street parking, as they are currently confused with private garages<\/li><li>Improve the summary screens after securing a parking spot (both street and private), including a clear option to exit the screen or close the app<\/li><li>Add GPS guidance and estimated arrival time for street parking<\/li><li>Add an option to release a spot once street parking has ended<\/li><li>For private garages, add payment options both before and after the stay, as well as the ability to cancel or shorten the reservation, as suggested by all test participants<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c96c6ee e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"c96c6ee\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_top&quot;:&quot;waves&quot;,&quot;shape_divider_top_negative&quot;:&quot;yes&quot;}\">\n\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" aria-hidden=\"true\" data-negative=\"true\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M790.5,93.1c-59.3-5.3-116.8-18-192.6-50c-29.6-12.7-76.9-31-100.5-35.9c-23.6-4.9-52.6-7.8-75.5-5.3\tc-10.2,1.1-22.6,1.4-50.1,7.4c-27.2,6.3-58.2,16.6-79.4,24.7c-41.3,15.9-94.9,21.9-134,22.6C72,58.2,0,25.8,0,25.8V100h1000V65.3\tc0,0-51.5,19.4-106.2,25.7C839.5,97,814.1,95.2,790.5,93.1z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-24302c6 elementor-widget elementor-widget-heading\" data-id=\"24302c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Heuristic evaluation<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d268636 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"d268636\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e16dcc0 elementor-widget elementor-widget-text-editor\" data-id=\"e16dcc0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Interface usability quality<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c370cbe e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"c370cbe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-e3dc66c e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"e3dc66c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-14cc60b elementor-widget elementor-widget-image\" data-id=\"14cc60b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-03.png\" class=\"attachment-medium size-medium wp-image-3123\" alt=\"\" srcset=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-03.png 250w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-03-150x150.png 150w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-03-12x12.png 12w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b5b2e62 elementor-widget elementor-widget-text-editor\" data-id=\"b5b2e62\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>System status visibility<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bc557d3 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"bc557d3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f6311c1 elementor-widget elementor-widget-image\" data-id=\"f6311c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-04.png\" class=\"attachment-medium size-medium wp-image-3124\" alt=\"\" srcset=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-04.png 250w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-04-150x150.png 150w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-04-12x12.png 12w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-926fd32 elementor-widget elementor-widget-text-editor\" data-id=\"926fd32\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Match between system and the real world<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3388a14 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"3388a14\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-887b2f4 elementor-widget elementor-widget-image\" data-id=\"887b2f4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-05.png\" class=\"attachment-medium size-medium wp-image-3125\" alt=\"\" srcset=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-05.png 250w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-05-150x150.png 150w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-05-12x12.png 12w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a01fc17 elementor-widget elementor-widget-text-editor\" data-id=\"a01fc17\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>User control and freedom<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-33061e8 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"33061e8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-52f4e5a elementor-widget elementor-widget-image\" data-id=\"52f4e5a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-06.png\" class=\"attachment-medium size-medium wp-image-3126\" alt=\"\" srcset=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-06.png 250w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-06-150x150.png 150w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-06-12x12.png 12w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e0a71c9 elementor-widget elementor-widget-text-editor\" data-id=\"e0a71c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Consistency and standards<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7b6ac11 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"7b6ac11\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e0a56a3 elementor-widget elementor-widget-image\" data-id=\"e0a56a3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-07.png\" class=\"attachment-medium size-medium wp-image-3127\" alt=\"\" srcset=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-07.png 250w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-07-150x150.png 150w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-07-12x12.png 12w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ad199a elementor-widget elementor-widget-text-editor\" data-id=\"9ad199a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Error prevention<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e733f9c e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"e733f9c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-75882c9 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"75882c9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a9bf97d elementor-widget elementor-widget-image\" data-id=\"a9bf97d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-08.png\" class=\"attachment-medium size-medium wp-image-3128\" alt=\"\" srcset=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-08.png 250w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-08-150x150.png 150w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-08-12x12.png 12w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-505038a elementor-widget elementor-widget-text-editor\" data-id=\"505038a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Recognition rather than recall<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-942f18e e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"942f18e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-880e1b9 elementor-widget elementor-widget-image\" data-id=\"880e1b9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-09.png\" class=\"attachment-medium size-medium wp-image-3129\" alt=\"\" srcset=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-09.png 250w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-09-150x150.png 150w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-09-12x12.png 12w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c74c02 elementor-widget elementor-widget-text-editor\" data-id=\"6c74c02\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Flexibility and efficiency of use<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f2a4bdc e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"f2a4bdc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5b9e7f9 elementor-widget elementor-widget-image\" data-id=\"5b9e7f9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-10.png\" class=\"attachment-medium size-medium wp-image-3130\" alt=\"\" srcset=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-10.png 250w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-10-150x150.png 150w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-10-12x12.png 12w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-be0662f elementor-widget elementor-widget-text-editor\" data-id=\"be0662f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Aesthetic and minimalist design<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0f36179 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"0f36179\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cfc0aaf elementor-widget elementor-widget-image\" data-id=\"cfc0aaf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-11.png\" class=\"attachment-medium size-medium wp-image-3131\" alt=\"\" srcset=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-11.png 250w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-11-150x150.png 150w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-11-12x12.png 12w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8e338cb elementor-widget elementor-widget-text-editor\" data-id=\"8e338cb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Help users recognize, diagnose, and recover from errors<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3ba7833 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"3ba7833\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-505f160 elementor-widget elementor-widget-image\" data-id=\"505f160\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"250\" height=\"250\" src=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-12.png\" class=\"attachment-medium size-medium wp-image-3122\" alt=\"\" srcset=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-12.png 250w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-12-150x150.png 150w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-12-12x12.png 12w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f577598 elementor-widget elementor-widget-text-editor\" data-id=\"f577598\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Help and documentation<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8bbb3d0 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"8bbb3d0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3be9133 elementor-widget elementor-widget-heading\" data-id=\"3be9133\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Moodboard<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1177197 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"1177197\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf42be6 elementor-widget elementor-widget-text-editor\" data-id=\"cf42be6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Visual identity<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42eff7b elementor-widget elementor-widget-image\" data-id=\"42eff7b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1309\" height=\"748\" src=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-13.png\" class=\"attachment-full size-full wp-image-3121\" alt=\"\" srcset=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-13.png 1309w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-13-300x171.png 300w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-13-1024x585.png 1024w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-13-768x439.png 768w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-13-18x10.png 18w\" sizes=\"(max-width: 1309px) 100vw, 1309px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5764bd4 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"5764bd4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_bottom&quot;:&quot;waves&quot;,&quot;shape_divider_bottom_negative&quot;:&quot;yes&quot;}\">\n\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"true\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M790.5,93.1c-59.3-5.3-116.8-18-192.6-50c-29.6-12.7-76.9-31-100.5-35.9c-23.6-4.9-52.6-7.8-75.5-5.3\tc-10.2,1.1-22.6,1.4-50.1,7.4c-27.2,6.3-58.2,16.6-79.4,24.7c-41.3,15.9-94.9,21.9-134,22.6C72,58.2,0,25.8,0,25.8V100h1000V65.3\tc0,0-51.5,19.4-106.2,25.7C839.5,97,814.1,95.2,790.5,93.1z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c6e996b elementor-widget elementor-widget-heading\" data-id=\"c6e996b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">UI Kit<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-51b9079 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"51b9079\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f45721f elementor-widget elementor-widget-text-editor\" data-id=\"f45721f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Design system<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b259cf7 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"b259cf7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1228\" height=\"2560\" src=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-14-scaled.png\" class=\"attachment-full size-full wp-image-3135\" alt=\"\" srcset=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-14-scaled.png 1228w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-14-144x300.png 144w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-14-491x1024.png 491w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-14-768x1601.png 768w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-14-737x1536.png 737w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-14-982x2048.png 982w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/assetsapp-14-6x12.png 6w\" sizes=\"(max-width: 1228px) 100vw, 1228px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6c39720 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"6c39720\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d7b947 elementor-widget elementor-widget-heading\" data-id=\"4d7b947\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Final product | Features<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-53891a6 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"53891a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0b717b3 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"0b717b3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4bd4d75 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"4bd4d75\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"749\" src=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/onboarding-1024x749.png\" class=\"attachment-large size-large wp-image-3140\" alt=\"\" srcset=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/onboarding-1024x749.png 1024w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/onboarding-300x219.png 300w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/onboarding-768x562.png 768w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/onboarding-1536x1123.png 1536w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/onboarding-16x12.png 16w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/onboarding.png 1701w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a5b20e elementor-widget elementor-widget-heading\" data-id=\"3a5b20e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Onboarding<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7e2f552 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"7e2f552\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dcf852b elementor-widget elementor-widget-heading\" data-id=\"dcf852b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Log In <br \/>\nSign up  <br \/>\nAccount linking <br \/>\n My profile<\/p>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf72373 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"cf72373\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"543\" src=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/3-1024x543.png\" class=\"attachment-large size-large wp-image-3138\" alt=\"\" srcset=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/3-1024x543.png 1024w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/3-300x159.png 300w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/3-768x407.png 768w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/3-1536x815.png 1536w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/3-2048x1086.png 2048w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/3-18x10.png 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-30e1f96 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"30e1f96\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-25e19b7 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"25e19b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"559\" src=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/calle-1024x559.png\" class=\"attachment-large size-large wp-image-3139\" alt=\"\" srcset=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/calle-1024x559.png 1024w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/calle-300x164.png 300w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/calle-768x420.png 768w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/calle-1536x839.png 1536w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/calle-2048x1119.png 2048w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/calle-18x10.png 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ad4bca5 elementor-widget elementor-widget-heading\" data-id=\"ad4bca5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Street parking<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5bbee33 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"5bbee33\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-56d6e84 elementor-widget elementor-widget-heading\" data-id=\"56d6e84\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Private parking garages<\/p>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d969b22 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"d969b22\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"328\" src=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/priv-1024x328.png\" class=\"attachment-large size-large wp-image-3137\" alt=\"\" srcset=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/priv-1024x328.png 1024w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/priv-300x96.png 300w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/priv-768x246.png 768w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/priv-1536x492.png 1536w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/priv-2048x657.png 2048w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/priv-18x6.png 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-762bb61 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"762bb61\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a60435e elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"a60435e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Functional prototype <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d53508d elementor-widget elementor-widget-html\" data-id=\"d53508d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<iframe width=\"800\" height=\"450\" src=\"https:\/\/www.figma.com\/embed?embed_host=share&amp;url=https%3A%2F%2Fwww.figma.com%2Fproto%2FaTcGTi0t9oJy8KerFJsMWD%2FPROTOPIPO-ALTA---MOTION%3Fnode-id%3D88%253A2784%26scaling%3Dscale-down%26page-id%3D0%253A1%26starting-point-node-id%3D88%253A2764\" allowfullscreen sandbox=\"allow-same-origin allow-scripts allow-pointer-lock allow-forms allow-popups allow-popups-to-escape-sandbox\"><\/iframe>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ef98fdd elementor-widget elementor-widget-image\" data-id=\"ef98fdd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"377\" src=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/despeapp-1024x377.jpg\" class=\"attachment-large size-large wp-image-3168\" alt=\"\" srcset=\"https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/despeapp-1024x377.jpg 1024w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/despeapp-300x110.jpg 300w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/despeapp-768x283.jpg 768w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/despeapp-1536x565.jpg 1536w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/despeapp-2048x753.jpg 2048w, https:\/\/heyitsgiselle.com\/wp-content\/uploads\/2026\/01\/despeapp-18x7.jpg 18w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Estacionar nunca fue tan f\u00e1cil \u00bfNo has notado que cada vez hay m\u00e1s dificultad para transitar las calles del pa\u00eds, m\u00e1s congesti\u00f3n, m\u00e1s restricciones? Lamentablemente es de esperarse. diariamente en Argentina ya son m\u00e1s de 14 millones de autos los que se encuentran en condici\u00f3n de circular, y ante esto, la principal consecuencia se hace evidente a la hora de buscar un lugar para estacionar, sobre todo, en la v\u00eda p\u00fablica. Y si encima sumamos la cantidad de establecimientos privados que se aprovechan de la situaci\u00f3n para aumentar exageradamente los precios de sus cocheras? La tarea de estacionar se convierte cada vez en algo m\u00e1s dificultoso y en ocasiones, casi imposible, por lo que la frustraci\u00f3n y el estr\u00e9s, se hacen un problema recurrente. Por esto nace ESTACIONATE, la herramienta que te facilitar\u00e1 esta tarea y adem\u00e1s, te ofrecer\u00e1 alternativas para dejar tu auto en espacios seguros y sin riesgos, encontrando lugares libres para estacionar, de forma c\u00f3moda y segura. Optimizar\u00e1s tus tiempos con la informaci\u00f3n que brinda de estacionamientos privados y de espacios p\u00fablicos evitando la perdida de dinero y multas contando con los recordatorios de lugar, horario y costos de los establecimientos elegidos para dejar tu autom\u00f3vil. Quisieras contar con toda esta informaci\u00f3n en la palma de tu mano? ESTACIONATE es la aplicaci\u00f3n para vos. Metodolog\u00eda de dise\u00f1o Proceso creativo Design Thinking Contexto PROBLEMA Argentina cuenta con un total de 14.840.010 de autos que se encuentran circulando en las calles, siendo la principal consecuencia de esto, encontrar lugares para estacionar, sobre todo en la v\u00eda p\u00fablica. Esta tarea se convirti\u00f3 en algo cada vez en algo m\u00e1s dificultoso y en ocasiones, casi imposible, por lo que la frustraci\u00f3n y el estr\u00e9s se hacen un problema recurrente. A esta problem\u00e1tica se le suman los establecimientos privados que se aprovechan de la situaci\u00f3n para aumentar exageradamente los precios de sus cocheras. OBJETIVO El objetivo principal es poder ayudar al usuario a encontrar un lugar donde estacionar, generando comodidad y seguridad. Poder optimizar sus tiempos y a la vez recordar el lugar donde se dejo el autom\u00f3vil, evitando as\u00ed la perdida de dinero y multas, evitando tambi\u00e9n el estr\u00e9s y la frustraci\u00f3n. SOLUCI\u00d3N Una aplicaci\u00f3n para facilitar la tarea de encontrar lugares libres para estacionar, tanto en espacios p\u00fablicos como privados, brindando informaci\u00f3n de estos \u00faltimos (disponibilidad de cocheras, costos, etc.) e informar donde se puede dejar el veh\u00edculo en la calle, marcando espacios de estacionamiento y ofreciendo alternativas para dejar el auto en un espacio seguro y sin riesgo de ser multado. Tambi\u00e9n incluir\u00e1 informaci\u00f3n relacionada al trafico, embotellamientos y cualquier inconveniente de circulaci\u00f3n pertinente. User Personas Se realizaron entrevistas cuantitativas para determinar nuestro arquetipo. As\u00ed, el desarrollo de la aplicaci\u00f3n se centrara en las necesidades de los usuarios. M.V.P Producto M\u00ednimo Viable. Desarrollado para validar la idea del proyecto, y determinar las funciones b\u00e1sicas del prototipo. \u201cCamino Feliz\u201dEs el recorrido del usuario desde que ingresa a la app, hasta que encuentra su lugar para estacionar. Realiza el registro o el logueo y desde el Home eligir\u00e1 estacionar en la v\u00eda p\u00fablica, o en una cochera privada. Selecciona su lugar, se dirige a destino y marca el lugar como \u201cOcupado\u201d en v\u00eda p\u00fablica, o bien, \u201cReserva\u201d en una privada. Mapa Lugares GPS Cocheras Reserva Pagos Perfil Favoritos P.O.V Georgina es fot\u00f3grafa y vive en Capital Federal. Suele conducir largas distancias para llegar a los lugares donde realizar\u00e1 sus campa\u00f1as fotogr\u00e1ficas, por lo que necesita encontrar la forma de ubicar con facilidad lugares donde estacionar que sean seguros y\/o econ\u00f3micos porque pierde mucho tiempo valioso buscando d\u00f3nde estacionar, y al no conocer las zonas donde saca las fotos, tiene miedo de que le suceda algo a su auto o gasta mucho en estacionamientos privados. Punto de vista \u00bfQui\u00e9n es el usuario? \u00bfQu\u00e9 necesita? \u00bfPor qu\u00e9? Arquitectura de la informaci\u00f3n Organizar, jerarquizar y estructurar el contenido de la interfaz para facilitar la comprensi\u00f3n de la informaci\u00f3n y las tareas que realizar\u00e1n los usuarios. User Flow Giorgina quiere ingresar a la app por primera vez y encontrar un lugar para estacionar Evoluci\u00f3n de wireframes Wireframes a mano Wireframes digitales | Fidelidad media\/baja Wireframes digitales | Patrones de dise\u00f1o Wireframes digitales | Fidelidad alta Pruebas de usabilidad Se realizo un testeo de usabilidad del prototipo interactivo eligiendo 5 participantes que cumplan el perfil del usuario; personas que conducen y manifiestan tener dificultades a la hora de encontrar lugares para estacionar. Escenario Te encontr\u00e1s conduciendo con un amigo\/pareja un s\u00e1bado a la noche. Llegan a su destino pero no encuentran a simple vista un lugar en donde dejar el auto, y pensas que es muy tedioso estar dando vueltas hasta dar con alg\u00fan lugar as\u00ed como estar perdiendo tiempo consultando en todos los estacionamientos si cuentan a\u00fan con lugares disponibles. La persona que se encuentra con vos, al ver esta situaci\u00f3n recuerda de una app que le recomendaron para casos as\u00ed que brinda las locaciones disponibles en la v\u00eda p\u00fablica y tambi\u00e9n, la disponibilidad de las cocheras privadas cercanas y toda la informaci\u00f3n que necesitas. Tareas Registrarse en la app Ubicar estacionamiento en la v\u00eda p\u00fablica Ubicar estacionamiento en cocheras privadas Lo que SI funcion\u00f3 Logueo y Registro sencillos. Aplicaci\u00f3n intuitiva. Todos los usuarios encontraron el contenido que esperaban. 4 de 5 usuarios realizaron todas las tareas correctamente y con facilidad. Todos los usuarios coincidieron en que la aplicaci\u00f3n la utilizar\u00edan en su dia a dia as\u00ed como tambi\u00e9n, recomendar\u00edan la misma. Lo que NO funcion\u00f3 Vinculaci\u00f3n de cuentas.Funci\u00f3n de scroll en pantallas. A los usuarios les gener\u00f3 confusi\u00f3n la navegaci\u00f3n para ubicar estacionamiento en la v\u00eda p\u00fablica (iconos). No se comprendi\u00f3 correctamente la funcionalidad a la hora de estacionar en la v\u00eda p\u00fablica. Las formas de pago en reservas de cocheras privadas se deber\u00e1n modificar. Mejorar el proceso de resumen y funciones una vez reservada la cochera privada. Recomendaciones Agregar las funciones de vinculaci\u00f3n de cuentas para agilizar el proceso de registro. Quitar la opci\u00f3n de completar perfil una vez realizado el registro<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-3058","page","type-page","status-publish","hentry"],"blocksy_meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Estacionate Parking App | Caso de estudio UX\/UI - Hey, it&#039;s Giselle<\/title>\n<meta name=\"description\" content=\"Caso de estudio UX conceptual sobre una app de estacionamiento. 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